Privacy Policy

This Privacy Policy provides you with an overview of the processing of your data at Jaywalker. This Privacy Policy is designed to meet the requirements of the EU General Data Protection Regulation («GDPR»), the Swiss Data Protection Act («DSG») and the revised Swiss Data Protection Act («revDSG»). Whether and to what extent these laws apply, however, depends on the individual case.

Controller / Data Protection Officer / Representative

The party responsible for the data processing described here is Jaywalker AG (Alpenquai 4, 6005 Lucerne, Switzerland). If you have any data protection concerns, you can communicate them to us at the following contact address at datenschutz@jaywalker.ch, and this applies to all companies of Jaywalker AG.

Collection and Processing of Personal Data

Jaywalker processes personal data strictly confidentially, with great care and in compliance with all principles of the DSG and the GDPR. The data is processed lawfully, proportionately and for the intended purpose. Data security corresponds to the applicable technical and organisational standards.

Cookies / Tracking and Other Technologies in Connection with the Use of Our Website

On our websites we use cookies and comparable techniques by means of which your browser or your device can be identified. A cookie is a small file that is sent to your computer or automatically stored on your computer or mobile device by the web browser used when you visit our website. When you access this website again, we are thus able to recognise you, even if we do not know who you are. In addition to cookies that are used only during a session and are deleted after your website visit (“session cookies”), cookies can also be used to store user settings and other information over a certain period of time (“permanent cookies”). You can, however, configure your browser so that it rejects cookies, stores them only for one session or otherwise deletes them prematurely. Most browsers are preset to accept cookies. We use permanent cookies so that you can store user settings (e.g. language, autologin) and so that we can better understand how you use our offers and content.

On our websites we sometimes use Google Analytics or comparable services. This is a service provided by third parties, which may be located in any country in the world (in the case of Google Analytics it is Google Ireland (based in Ireland); Google Ireland relies on Google LLC (based in the USA) as a processor (both «Google»), www.google.com), with which we can measure and evaluate the use of the website (not related to individuals). Permanent cookies set by the service provider are likewise used for this purpose. We have configured the service in such a way that the IP addresses of the visitors are shortened by Google within Europe before being forwarded to the USA and can therefore not be traced back. We have switched off the «Data Sharing» and «Signals» settings. Although we may assume that the information which we share with Google does not constitute personal data for Google, it is possible that Google can, for its own purposes, draw conclusions about the identity of the visitors from this data, create personal profiles and link this data with the Google accounts of those persons. Insofar as you have registered with the service provider yourself, the service provider also knows who you are. The processing of your personal data by the service provider then takes place under the responsibility of the service provider in accordance with its data protection provisions. The service provider merely informs us how our respective website is used (no information about you personally).

On our websites we furthermore use so-called plug-ins from social networks such as Meta (Facebook/Instagram/WhatsApp), YouTube, TikTok or Snapchat. This is always apparent to you (typically by means of corresponding symbols). In this way we can track whether you are on our website. The processing of your personal data then takes place under the responsibility of this operator in accordance with its data protection provisions. We do not receive any information about you from it.

Disclosure and Transfer of Data

Personal data is treated strictly confidentially and is not disclosed outside of Jaywalker and its relevant service providers or made accessible to other third parties, unless this is required by applicable law and in particular by the competent criminal prosecution authority or is necessary for the provision of the services.

All relevant service providers receive information about customer data solely to the extent that it is strictly necessary for the fulfilment of their assignment. These service providers include:

• Jaywalker Digital AG – system developments and data analyses
• Arcmedia AG – system developments
• Nine Internet Solutions AG – server hosting

Duration of Retention of Personal Data

We process and store your personal data for as long as is necessary for the fulfilment of our contractual and statutory obligations or otherwise for the purposes pursued with the processing, i.e. for example for the duration of the entire business relationship (from the initiation and handling through to the termination of a contract) as well as beyond that in accordance with the statutory retention and documentation obligations. It is possible in this respect that personal data is retained for the period during which claims can be asserted against our company and insofar as we are otherwise legally obliged to do so or legitimate business interests require this (e.g. for evidence and documentation purposes). As soon as your personal data is no longer required for the purposes mentioned above, it is generally deleted or anonymised as far as possible. For operational data (e.g. system protocols, logs), generally shorter retention periods of twelve months or less apply.

Data Security

We take appropriate technical and organisational security measures to protect your personal data against unauthorised access and misuse. Our employees and contractual partners who have access to customer data are contractually obliged to maintain confidentiality and to comply with the data protection provisions. In some cases it will be necessary for Jaywalker to pass on the enquiries to companies affiliated with us. In these cases as well, customer data is treated confidentially.

Obligation to Provide Personal Data

Within the scope of our business relationship you must provide those personal data that are required for the establishment and conduct of a business relationship and the fulfilment of the associated contractual obligations (as a rule you have no legal obligation to provide us with data). Without this data we will as a rule not be able to conclude a contract with you (or the entity or person that you represent) or to handle it. The website can also not be used if certain information required to ensure data traffic (such as e.g. IP address) is not disclosed.

Rights of the Data Subject

Within the scope of the data protection law applicable to you, you have the right to information, rectification, erasure, the right to restriction of the data processing and otherwise the right to object to our data processing.

Every data subject furthermore has the right to enforce their claims in court or to lodge a complaint with the competent data protection authority. The competent data protection authority of Switzerland is the Federal Data Protection and Information Commissioner.

Amendments

We can amend this Privacy Policy at any time without prior notice. The version currently published on our website applies in each case. Insofar as the Privacy Policy is part of an agreement with you, we will, in the event of an update, inform you of the amendment by e-mail or in another suitable manner.